为研究成员风险规避行为和政府的企业社会责任(corporate social responsibility,CSR)补贴政策对制造商主导和CSR投入的闭环供应链定价决策和回收渠道选择的影响,构建制造商回收模式(supply chain model for manufacturer recycling,SM)和零售商回收模式(supply chain model for retailer recycling,SR)下的闭环供应链博弈模型,比较两种模式下的最优决策.研究表明:政府的CSR补贴可降低产品零售价,提高回收率和CSR投入水平,其中零售商回收时效果更为显著;根据成员风险规避系数差额和临界值选择回收渠道有利于提高回收率,从消费者和制造商的角度,零售商回收模式更佳;政府根据企业的风险规避系数差额制定CSR补贴额度,可确保当前回收渠道的合理性和各成员利润的平衡性.
A single product closed-loop supply chain that satisfies an uncertain market demand with original and remanufactured products is considered.The yield of the recovery process is random and depends on the acquisition price offered for the end-of-life products.In such a stochastic setting,a firm needs to make production and procurement decisions so that the total expected profit is maximized.Both centralized and decentralized models are established depending on the party collecting the returns.The optimal acquisition price and production quantities of original and remanufactured products are determined for the firm.The contracts to coordinate the decentralized systems are chosen and the optimal contract parameters are determined.A computational experiment is given to show the effects of recovery parameters on the system performance.Results show that the recovery parameters have a high impact on the profitability of the manufacturer in the centralized model and on that of the collection agency in the decentralized model.
